A sales funnel reflects the journey that consumers take towards making a purchase and ultimately becoming repeat consumers. And a strategically designed sales funnel can bring significant growth and revenue to your business. In a recent blog post, we kicked off our...
The customer experience is ever-changing, and major shifts in retail trends over the past two years have forced small businesses to rethink their strategy. While it may be tempting to continue working from your 2021 marketing playbook, you could be missing out on some...
It’s no secret that the holiday season brings peak sales to businesses spanning many markets, but is your company really getting the most profit possible during this time of the year? With major lifestyle shifts and the overwhelming popularity of online shopping and...
When you run a small business, it’s easy to stick to the same marketing strategy for years and resist change. However, real growth requires the willingness to adapt to the ever-shifting landscape. When it comes to digital strategy, it’s not too late to find out what...
One of the most important elements of digital marketing is writing a great headline or email subject line. It makes your audience want to open the email or click to read more. It prompts them to take the next step toward making a purchase. It’s an essential component...
Dealers who focus on premium and luxury appliances don't always realize how much data they have access to. Or what kind of information can be uncovered from that data, if they only know where to look. Our team has had the privilege of working with multiple dealers...