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Marketing & Brand
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Management
Bob Bailey's Appliance Brand Book
This custom booklet is targeted to builders, interior designers, and homeowners. Designed to present the best of what Bob Bailey’s has to offer, the piece showcases the premium brands available, as well as customer testimonials and the store’s history.
Dacor Online Advertising
We worked directly with Dacor's national marketing team to create a fully customized premium digital campaign designed to position local dealers for growth.
Friedman's Appliances Integrated Campaigns
By integrating print and online for a powerful reach into high-end homes, Friedman's Appliances' campaigns are designed to show-off their strengths and luxury brands. Every premium direct mail piece, email newsletter, blog article, and social media post highlights the latest styles, trends, and appliance innovations for the home.
Let’s Talk About
What You Need
Insights For Your Business
5 Advantages to Hiring a Content Writer
If content is king, why should you trust it to a content writer? Using someone else to write content for your company can seem counterintuitive. After all, you have some level of knowledge about writing, and you know your business better than anyone. But there can be...
A Rapid Test For Your Brand – How Is It Weathering The Pandemic?
During the last 11 months of the global COVD-19 pandemic, businesses have had to adjust strategies, marketing, budgets, and more. As the situation evolved, every business scrambled to adapt their day-to-day operations to the fluctuating circumstances....
Our Secret Sauce: Paid Search Campaign Strategy for High-End Dealers
We believe that a solid Google Search campaign focused on your business—not a specific brand or manufacturer—should be a foundational element of every dealer’s digital advertising strategy. Spending manufacturer funds for online advertising is something we get asked...
Grow Your High-End Business With Email Marketing
At Riley & You, we continue to tout the importance of a consistent email marketing strategy to our premium and luxury appliance clients, and with good reason. In today’s landscape, any marketing strategy needs to include content marketing to be...
Beyond the Showroom: Rethinking Luxury and Premium Selling
Before the spring of 2020, your showroom was a key part of your sales model. Appliance dealers used their funds to host events and draw people in to see their products in person. Manufacturers used the direct connections that come with showroom events to build their...
3 Tips for a Stronger, More Effective Customer Experience
From online research to in-person visits, today’s customer journey is more complex than ever before. With so many new technological advancements, businesses have an even greater number of opportunities to create and maintain relationships with consumers. While...
5 Advantages to Hiring a Content Writer
If content is king, why should you trust it to a content writer? Using someone else to write content for your company can seem counterintuitive. After all, you have some level of knowledge about writing, and you know your business better than anyone. But there can be...
Grow Your High-End Business With Email Marketing
At Riley & You, we continue to tout the importance of a consistent email marketing strategy to our premium and luxury appliance clients, and with good reason. In today’s landscape, any marketing strategy needs to include content marketing to be...
A Talented Team With
Family At The Heart
Giving back is also a big part of who we are. Team members are allotted a bank of paid volunteer hours to use serving an organization or community need of their choice. And at the end of each year, we flip the script and ask our top client to spend our money by selecting items from the Samaritan’s Purse® Christmas Gift Catalog to help people in need around the world.
At Riley & You, we enjoy working together, and we enjoy working with our clients. We’re grateful to be a part of our clients’ successes and are excited about what’s to come.
Family-Oriented Professionals
Giving back is also a big part of who we are. Team members are allotted a bank of paid volunteer hours to use serving an organization or community need of their choice. And at the end of each year, we flip the script and ask our top client to spend our money by selecting items from the Samaritan’s Purse® Christmas Gift Catalog to help people in need around the world.
At Riley & You, we enjoy working together, and we enjoy working with our clients. We’re grateful to be a part of our clients’ successes and are excited about what’s to come.