We have told you why search marketing is effective and taught you how to choose the right keywords to maximize your search engine marketing campaign. You already know that search marketing, purchasing ad space based on keyword searches, is one of the most effective...
We’ve all seen and read interesting personal blogs, but blogs are also a great business tool. Here are some reasons why. Improved Search Engine Optimization (SEO) Each blog you post creates an indexed page. These indexed pages help search engines find your website....
When it began, Twitter was another form of social media primarily used by individuals. However, businesses have jumped on the Twitter bandwagon because they see the potential impact that it can have on their business relationships. Twitter is a great tool for...
Online search marketing, such as Google AdWords, is an essential component of your appliance store’s marketing strategy. However, deciding which keywords to include in your campaign is not always easy. There are two broad categories of keywords: general and...
If you have noticed a dramatic decrease in the number of fans seeing your messages on their Facebook news feeds, you are not alone. Because Facebook has become a public company with stockholders to please, they have made major changes in the way they show business...
Here at Riley & You, we write anything from advertisements, direct mail pieces, press releases, website, and social media material to newsletter articles. We research our clients’ company, the latest innovations in the industry, their competition, and consumer...
We have told you why search marketing is effective and taught you how to choose the right keywords to maximize your search engine marketing campaign. You already know that search marketing, purchasing ad space based on keyword searches, is one of the most effective...
We’ve all seen and read interesting personal blogs, but blogs are also a great business tool. Here are some reasons why. Improved Search Engine Optimization (SEO) Each blog you post creates an indexed page. These indexed pages help search engines find your website....
When it began, Twitter was another form of social media primarily used by individuals. However, businesses have jumped on the Twitter bandwagon because they see the potential impact that it can have on their business relationships. Twitter is a great tool for...
Online search marketing, such as Google AdWords, is an essential component of your appliance store’s marketing strategy. However, deciding which keywords to include in your campaign is not always easy. There are two broad categories of keywords: general and...
If you have noticed a dramatic decrease in the number of fans seeing your messages on their Facebook news feeds, you are not alone. Because Facebook has become a public company with stockholders to please, they have made major changes in the way they show business...
Here at Riley & You, we write anything from advertisements, direct mail pieces, press releases, website, and social media material to newsletter articles. We research our clients’ company, the latest innovations in the industry, their competition, and consumer...