online advertising

Build Interest with Mid-Funnel Digital Marketing Strategies

Build Interest with Mid-Funnel Digital Marketing Strategies

A sales funnel reflects the journey that consumers take towards making a purchase and ultimately becoming repeat consumers. And a strategically designed sales funnel can bring significant growth and revenue to your business. In a recent blog post, we kicked off our...

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Top-Of-Funnel Digital Marketing Strategies That Work

Top-Of-Funnel Digital Marketing Strategies That Work

The sales funnel represents the path your customers take from the beginning of their shopping experience all the way to the sale. In the age of e-mail, social media, and online advertising, digital plays an essential role in modern marketing strategies. In this...

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Facebook vs. Instagram: Where Should I Put My Ad Money?

Facebook vs. Instagram: Where Should I Put My Ad Money?

So you’ve decided to branch out into social media advertising. First of all, congratulations! With roughly 2.9 billion active users on Facebook and 1.4 billion active users on Instagram according to Statista, it’s no wonder why so many marketers and businesses...

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2018: Half a Year, Twice as Fun

2018: Half a Year, Twice as Fun

At Riley & You, we are having a blast in 2018. The year is only halfway done, but we are having twice as much fun. We’ve had great results with great clients, and the second half is only going to get better. Here are some of the great projects we have worked on so...

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5 Benefits of Online Advertising

5 Benefits of Online Advertising

Online advertising has huge advantages over traditional advertising, but it doesn’t mean you can’t do both. Riley & You experts can help you develop both types of campaigns for your company. However, online advertising offers some key benefits that other...

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