strategic planning

Your Business is Adapting to Change, But is it Working?

Your Business is Adapting to Change, But is it Working?

If the past two years have taught marketers and business owners anything, it’s that adapting to change will make or break a business. In fact, Investopedia sites ineffective business planning as one of the most common reasons small businesses fail, and a...

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What Is Your Real Gross Margin Number?

What Is Your Real Gross Margin Number?

Did you notice any trends with your gross margin when working through your numbers from 2021? We work closely with independent appliance dealers in multiple markets across the U.S., and we have started to see a trend ourselves that uncovers a bigger conversation about...

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Adopting an Adaptable Mindset

Adopting an Adaptable Mindset

Adaptability is defined as "the ability to adjust to different conditions or circumstances." I think we'd all agree that the last 18 months have been a crash course in adaptability! It's also made us keenly aware of how important it is to accept that the...

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