co-op advertising

Famous Partnerships That Make Sense

Great things happen when great brands come together. When the right partnerships happen, both brands stand to benefit. We found some examples of successful co-brands, and some go together so seamlessly that you might not even realize how intentional they are....

Co-Branding: How You Can Work Together with Suppliers and Vendors at the End of the Year

The end of the year brings about unique opportunities for retail businesses to partner with suppliers and media vendors. It's the last push of the year to make, hit, or exceed revenue goals. We have some suggestions as you think about making the most of your marketing...