The Power of Giving: 4 Ideas for Supporting Your Community

For small businesses, there are so many great reasons to give back to the community. Giving back positions your company as one that cares about its community, it gives your employees a greater sense of purpose, but most importantly, it just feels good. In fact,...

Articles On Business Strategies That Work

17 Rules to Follow to Ensure Proper Email Etiquette

17 Rules to Follow to Ensure Proper Email Etiquette

What image are you projecting when you email clients and prospects? How do they perceive you? Your emails are a representation of you and your company. Fonts, typos, incorrect grammar, emoticons, and email signatures make a big impression. That’s why it’s so important...

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10 Reasons eNewsletters are Important for your Business

10 Reasons eNewsletters are Important for your Business

Newsletters may seem like an old-fashioned marketing tool. However, in this computer age, electronic newsletters can still be very effective in reaching potential customers and generating sales for your company. We have ten reasons you should consider a newsletter as...

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Do you know who your project manager is?

Do you know who your project manager is?

Sometimes a project manager can feel like a cumbersome third party, but when you have the right project manager, she can be a real asset to your business. Here are five reasons it's important to know your project manager and how to use her skills. The right Project...

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Advertising Agency vs. Marketing Company

Advertising Agency vs. Marketing Company

Advertising and marketing go hand-in-hand. So much so that many people think they are one and the same. However, there are distinct differences between the two. Knowing the differences between an advertising agency and a marketing company can help you make better...

read more
17 Rules to Follow to Ensure Proper Email Etiquette

17 Rules to Follow to Ensure Proper Email Etiquette

What image are you projecting when you email clients and prospects? How do they perceive you? Your emails are a representation of you and your company. Fonts, typos, incorrect grammar, emoticons, and email signatures make a big impression. That’s why it’s so important...

read more
10 Reasons eNewsletters are Important for your Business

10 Reasons eNewsletters are Important for your Business

Newsletters may seem like an old-fashioned marketing tool. However, in this computer age, electronic newsletters can still be very effective in reaching potential customers and generating sales for your company. We have ten reasons you should consider a newsletter as...

read more
Do you know who your project manager is?

Do you know who your project manager is?

Sometimes a project manager can feel like a cumbersome third party, but when you have the right project manager, she can be a real asset to your business. Here are five reasons it's important to know your project manager and how to use her skills. The right Project...

read more
Advertising Agency vs. Marketing Company

Advertising Agency vs. Marketing Company

Advertising and marketing go hand-in-hand. So much so that many people think they are one and the same. However, there are distinct differences between the two. Knowing the differences between an advertising agency and a marketing company can help you make better...

read more