
Merridee’s Breadbasket
Brand Management
Merridee’s Breadbasket is a locally owned bakery, restaurant, and live music venue and a cornerstone of the historic downtown business community in Franklin, Tennessee. It’s a favorite place for local folks and visitors to gather and share good food, good conversation, and good coffee.
Merridee’s looks to Riley & You as their de facto marketing team. We provide leadership in brand management, working closely with the owner and management to keep everything they do laser-focused on representing their unique brand.
In addition, we provide creative direction for periodic professional photoshoots that highlight their latest baked goods and delectable meals. Those mouth-watering images are the centerpiece of all the promotions we design and develop – including printed posters, menus, email marketing, a catering microsite, and other online promotions.
We do all that and are available to them for any other needs that come up as the business continues to adapt and thrive.



